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A town that’s right for you

View of the Zwölferturm tower in Sterzing with hills in the background

Some love the picturesque new town with its arcades, others the cosy squares with their cafés and bars. Some are all about the mountains, while others adore the little boutiques or hitting challenging bike and hiking trails. Sterzing doesn’t fit neatly into one box. What makes the medieval town on the Isarco/Eisack river so unique? It’s exactly what you’re looking for. Not just a pretty backdrop, but a vibrant part of your holiday. Welcome to Sterzing.

Colorful old houses with flowers in a scenic mountain village

Old and new town

One street runs straight through the town centre from north to south. The Zwölferturm tower divides the centre of Sterzing into two halves: everything to the south of the tower is the new town, while everything to its north (including the Schwarzer Adler) belongs to the old town. When you’re strolling through the town, lift your eyes from time to time to admire the artistic signs of the shops in the new town. Along with the colourful façades of the houses, they’re the characterising features of the town – and are truly charming. 

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The most beautiful town hall throughout Tyrol

Sterzing town hall, with its historic council chamber, was built in the mid-15th century and is still considered the most beautiful in Tyrol today. Its inner courtyard is home to a replica of a Roman altar stone that was erected by the Romans over 1,800 years ago as a shrine to the Roman god Mithras. If you’ve got romance on your mind, we have an idea for you: Sterzing and its town hall are a gorgeous place for a wedding. If you’re thinking about saying “I do”, the medieval town is an extraordinary location.

Window with wooden frame and flower box with red flowers on a wall
Black Eagle inn sign and outdoor café seating on cobblestone street
Old clock tower on a street with colorful houses and pale blue sky
Busy pedestrian street with historic buildings and people in a European town
View of a historic clock tower through a skylight window under clear sky
View of the Zwölferturm tower among colorful buildings in Sterzing, South Tyrol
Two women carrying shopping bags walking down a historic street toward a clock tower
Historic clock tower with coat of arms in an alpine town
Schwarzer Adler restaurant sign with gold decorations on white building
Antique water tap with marble cherub bust mounted on wall
Two women carrying shopping bags walk through a stone archway
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Facade of a restaurant with green shutters and golden ornament on the building
Schwarzer Adler FAQs: From “Where can I park?” to “Is late check-out possible?”
Giving you clear answers to all your questions.
Woman relaxing on lounge chair holding pizza box outdoors

The key to enjoyment lies in 
appreciating the little things.

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Italian Restaurant
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2026
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2026
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